Sales become a door enterprise guarantee, for this door companies made a double marketing

    Door industry for many years has developed rapidly, industry scale and the output value has the very big enhancement, but in recent years, with the rising cost of raw materials, transportation, artificial, also met a lot of doors and Windows industry development. For now falling sales and profits, a lot of doors and Windows enterprise implementation of online and offline marketing.
    Network to build a brand awareness and drive product sales
    According to market research to understand, a lot of not understanding the consumer information on doors and Windows products, 33% of consumers before the decision to buy, like friends or through the network to understand the product information.
    The white-hot competition in traditional retail channels, a lot of doors and Windows companies began to build e-commerce sales platform.
    Set the experience store, promote offline marketing ability
    The personage inside course of study says, in carries on the network brand promotion, the network direct marketing and generation of the camp store bundled sales, eventually want to implement to offline payment. Through offline experience store can meet the demand of consumers in the process of trading experience, can also used to barter trade group with the traditional way to trade.
    To this end, a lot of Windows and doors brand in major cities set up large experience store, and then through the network of interactive marketing expand franchisees radiation area, to set by the operational headquarters standardized community promotion plan, performed by the franchisees community or new housing sales promotion activity, greatly enhanced the terminal sales adaptability to market changes.
    Former traditional agent sales model indeed let the doors and Windows businessmen who made his fortune, but for now the market situation, the disadvantages of this model is already obvious. Gradually higher entrance fee, transfer, promotion, logistics cost and uncontrolled market prospects, already let exhaustion of body and mind. Doors and Windows industry in China has been in production, product competition, brand competition, change into the pattern innovation competition phase, who can make the whole sales chain are profitable, let consumers to buy affordable quality products, is the king of the future market.